James Reid has a face that one can never forget.


That is why he’s one of the most influential endorsers in the country. No one can just seem to resist the Multimedia Prince’s charms.


We’ve watched him as the boy-next-door teenage guy in Pinoy Big Brother Clash of 2010. Now, he’s Philippines’ favorite leading man.

He has also changed the game in the music industry when he released his album, “Palm Dreams”, last year. James has received several awards since the rise of “Palm Dreams”, which led to the much-awaited concert of him and his girlfriend Nadine Lustre which will feature their new music.


“Revolution: The JaDine Concert” will take place on February 9 at the Smart Araneta Coliseum.

Here’s a BTS of James during Revolution’s photoshoot: